Snickers Commercial

So, I thought the Snickers "Lady and the Tramp" commercial, during the Super Bowl, was one of the funniest commercials. Apparently, a Gay/Lesbian Alliance took offense, formally complained, and Mars Company (or whichever one owns Snickers) has removed the ad from TV and their website. I can't help but think if the ad was about a gay man and a lesbian woman, and they ate the Snickers until their lips touched, and then they exclaimed, "Did we just kiss?!" and then proceeded to do some behavior to prove their "gayness" or prove their sexual orientation, it wouldn't be offensive...right? I mean, that is just another episode of Will and Grace. :)

I just reread an article that mentioned this:

The ad showed two auto mechanics accidentally kissing while eating their way to the middle of the same candy bar, and then ripping out some chest hair to do something “manly.” One of the alternate endings on the Snickers Web site showed the men attacking each other. The Web site also featured video of players from the Super Bowl teams reacting to the kiss.
The Human Rights Campaign and the Gay and Lesbian Alliance Against Defamation complained to the maker of Snickers, Hackettstown-based Masterfoods USA, a division of Mars Inc.
“This type of jeering from professional sports figures at the sight of two men kissing fuels the kind of anti-gay bullying that haunts countless gay and lesbian schoolchildren on playgrounds all across the country,” said Human Rights Campaign head Joe Solmonese.
Masterfoods spokeswoman Alice Nathanson said the company would stop running the ad on its Web site and on TV. “We know that humor is highly subjective and understand that some people may have found the ad offensive. Clearly that was not our intent,” she wrote.

It seems the Gay and Lesbian Alliance should be upset at the professional athletes who were jeering, not Snickers for making the ad...Did they try to get the movie "Philadelphia" removed from theatres because Rednecks and KKK members were jeering during certain scenes? Did they try to make is so "Brokeback Mountain" couldn't be sold on DVD because so many people found it offensive? To me, it just doesn't make a lot of sense to attack Snickers for making the ad...(well, maybe the alternate ending where they attack each other, but even then, I would bet that the creators of the ad were trying to show men acting manly by fighting rather than promoting beating gay people up)...anyhow, it seems like so much of the news is "much ado about nothing."